Lane's BBQ Brisket Rub

Lane's BBQ Brisket Rub is built for beef. A savory blend of garlic, thyme, and paprika with no sugar and no fillers, it lays down a deep, peppery bark on brisket and beef ribs without the sweetness that can mask the flavor of a long smoke. Sugar-free, keto-friendly, and gluten-free, it's one of six keto rubs in the Lane's lineup.

It works beyond brisket too: beef ribs, pork shoulder, burgers, steaks, and roasted vegetables all benefit from the same clean, savory profile. If you want a rub that gets out of the way and lets the protein and smoke do the talking, this is it.